7.19.2010
Sustainability is on every corporate radar. The strength of the signal and distance from action vary. In some cases, internal task groups have been formed, sustainability risk assessments have been performed, and actions incorporated into operations and products and services. In other cases, none or some of these activities have been started, or actions have not gotten beyond PR drivers.
In the current MIT Sloan Management Review, Christopher Lueneburger and Daniel Goleman make a valuable contribution with a presentation of a sustainability implementation model and identification of different competencies needed at different phases of implementation. They also identify differences between traditional implementation techniques and practices in large corporate initiatives from those needed in a sustainability initiative. Lueneburger and Goleman say that a common mistake is approaching the implementation of a sustainability initiative with the same tools and mindset used in the past, stating that sustainability is “not your father’s corporate initiative.” Read More
Posted By Charles Redinger | in Emerging Issues, High Performance Teams, Innovation, Personal Mastery, Sustainability, Uncategorized | Tags: Change leadership, Cross-functional teams, Greenwashing, Integrated EHSMS, Seeing systems, Sustainability initiative, Sustainability leadership, Sustainability management system, sustainability risk assessment | No Comments »
4.28.2010
It is common knowledge that sustainability is a big deal. It is a multidimensional issue that impacts all sectors of society. Companies wrestle with how they are going to respond beyond the obvious of energy conservation and waste reduction, when sustainability begins to blur with corporate social responsibility (CSR).
Some direction and insights are provided in an excellent article, “the Sustainability Imperative: Lessons for Leaders from Previous Game-Changing Megatrends,” by David Lubin and Daniel Esty. This article frames sustainability in ways that organizations can take actionable steps to impact their sustainability efforts (Harvard Business Review, May 2010).
Many readers are familiar with Esty’s landmark book, Green to Gold and his work in the environmental policy arena. Ideas presented in Green to Gold evolve in the Sustainability Megatrends article. Lubin and Esty assert that the current sustainability movement can be viewed as a megatrend as popularized by John Naisbitt in 1982. As such, there are lessons that companies can learn by examining other megatrends such as IT and quality. Read More
Posted By Charles Redinger | in Corporate Social Responsibility, Emerging Issues, Innovation, Risk Management, Strategic Thinking & Planning, Sustainability | Tags: Megatrends, new skills, Risk Management, Sustainability, Sustainability management system, Vision | No Comments »
